My magnum opus for the "short, cramped-up bio" section?
Best described as your next door 20-something growth marketer who can write, design, code and sell; backed by a technical past and an extensive experience with content. Also, a firm believer of GTD, Make/Break, and Starting from Ground Zero. Music and Good Design are creative steroids.
Anything less narcissistic in the magnum opus lot?
Hindustan Times Leadership Summit 2017: An award-winning digital presence & engagement machinery for one of India's biggest leadership events.
Truecaller's Take The Right Call: Award winning & business driving campaign for Truecaller, centered around User Generated Content and call safety.
Gionee Smartphones (2014-15): A multi-award winning period of account management for one of India's fastest growing smartphone brands to accolade it as "the buzziest brand on digital" for two years in a row.
Tea for Trump: A viral marketing campaign, executed globally to leverage the Share of Voice during the last US General Elections; resulted in business growth in over 45 countries and a positive recall for the brand TeAMe.
IHG Knotty Tales: A wedding season's creative campaign for InterContinental Hotels Group that drove social conversation around wedding stories, user generated content and the brand's different properties in offering.
OPPO and IPL 2018: A real-time campaign, strategised & executed across social channels to gain a considerable SOV for the smartphone brand during IPL 2018.
Where to find me?
Other than that, I'm an avid reader - follow my recommendations on Pocket and Medium. I'm also an audiophile - checkout my Spotify playlists. I'm pretty active on Instagram and, very less on Snapchat and Facebook.